Standard Billboard Structure Sizes
Click Here For Most Common Configurations 

12’ x 24’

  This standard structure size is also known as a “Poster” or “30 Sheet.”  The face is 12’ tall and 24’ wide with actual copy display area of 10’6” x 22’8” when using round corner panels.  It can be utilized in any configuration such as double face – back to back, Vee build or single face.  Column placement can be center mount, full flag or partial flag and offset. 

9’4” x 32’

  This standard structure size has been referred to as a “mini paint” as the face size is an exact, scaled down size from a 14’ x 48’. The face is 9’4” tall and 32’ wide.  It can be utilized in any configuration such as double face – back to back, Vee build or single face.  Column placement can be center mount, full flag or partial flag and offset.

10’ x 30’

This standard structure size is very popular in rural markets where the outdoor company cannot command large enough rates to justify building a 14’ x 48’ structure. The face is 10’ tall and 30’ wide.  It can be utilized in any configuration such as double face – back to back Vee build, or single face.  Column placement can be center mount, full flag or partial flag and offset.

10’6” x 36’

This standard structure is commonly used in markets that have reduced their allowable square footage. The face is 10’6” tall and 36’ wide. It can be utilized in any configuration such as double face – back to back, Vee build or single face.  Column placement can be center mount, full flag or partial flag and offset.

12’ x 40’

This standard structure accomplishes what most outdoor companies hope to achieve by building a 10’6” x 36’ but with a little bit larger display area. The face is 12’ tall and 40’ wide. It can be utilized in any configuration such as double face – back to back, Vee build or single face.  Column placement can be center mount, full flag or partial flag and offset.

12’ x 48’

This standard structure is used in two ways.  The first, and the most common, is to display side by side 12’ x 24’ also known as poster faces.  The second, is a scaled down 14’ x 48’ also known as a bulletin face.  It is becoming increasingly common to display side by side poster faces on one side with a bulletin face on the other.  This also allows complete flexibility for the outdoor company to switch between both applications with ease. The face is 12’ tall and 48’ wide. It can be utilized in any configuration such as double face – back to back, Vee build or single face.  Column placement can be center mount, full flag or partial flag and offset.

14’ x 48’

This standard structure size is the most common freeway billboard structure used today.  It is also known as a “Bulletin” or “Paint” structure. The face is 14’ tall and 48’ wide. It can be utilized in any configuration such as double face – back to back, Vee build or single face.  Column placement can be center mount, full flag or partial flag and offset.

20’ x 60’

This standard structure is built mostly on freeway locations with extremely high traffic counts.  It is one of the most rare structures to build, as most municipalities do not allow this high square footage. The face is 20’ tall and 60’ wide. It can be utilized in any configuration such as double face – back to back, Vee build or single face.  Column placement can be center mount, full flag or partial flag and offset.

The above sizes are meant to give you an idea of the types of structures that we carry as our standard sizes.  Our on staff engineering team can custom design a structure to fit any location.  All structures are designed in house and certified through two independent engineering firms. 

Most Common Configurations